2025-2026 Undergraduate/Graduate Catalog

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Integrated Multimedia Production, B.A.

The interdisciplinary major in Integrated Multimedia Production offers a broad curriculum that integrates courses from Audio/Music Production, Graphic/Information Design, Journalism and Media Studies into a cohesive program. The major focuses on the creation (writing, ideation, storyboarding), production and distribution of multimedia texts across various platforms. The major prepares students to create their own multimedia content through a mix of traditional (photography, audio, visual, digital film, and digital imaging) and emerging technologies (artificial intelligence, augmented/virtual reality, user experience and user interface design, and streaming multimedia). All students will complete a multimedia capstone project, and an internship or experiential learning practicum. The curriculum encourages students to use the broad range of electives to curate an individualized experience beyond the required core courses.

Outcomes

Create appropriate messages for target audiences, using multiple modalities

Produce effective multimedia content, using various computer-based technologies

Distribute and adapt multimedia content across various platforms.

As a member of a team, complete and deliver multimedia projects for external and/or internal clients

Major Requirements (54 credits)

Additional requirements (9 credits)

DES 100Design & Fonts

3
or
DES 122Fundamentals of Graphic/Information Design

3
JRN 200Introduction to Journalism

3
COMM 230Introduction to Mass Media

3

These courses are prerequisites for courses within the major and should be taken as early as possible, as part of the student's General Education program.

Required foundational and core courses for the major (28 credits)

MUS 114Introduction to Music Technology

1
COMM 228Introduction to Digital Film Production

3
MUS 117Audio Production

3
MUS 140Ensemble

1
MUS 140Ensemble

1
DES 225History & Design of Typography

3
JRN 255Multimedia Journalism

3
MUS 301Coding for Music

3
DES 325Digital Imaging / Motion Graphics I

3
COMM 336Media Literacy

4
JRN 385Social Media and Mobile Journalism

3

MUS 114 and COMM 228 are foundational courses that should be taken early on in the program, as they are prerequisites for elective and other core courses in the major.

We require 2 credits of MUS140Q IPad Ensemble; other ensembles will not count toward this major.

Experiential Learning Capstone (8 credits)

COMM 490Internship Study

1-6
or
DES 437Design Internship

3
or
DES 439Central Design

3
or
JRN 495Internship in Journalism

3
and either
COMM 399Current Topics in Commincation

1
or
PSY 413College to Career Transition: Next Step Preparation and Core

1
and
COMM 493Advanced Study in Communication

4
or
MUS 400Project in Music

1-4
or
JRN 498Capstone Preparation

1
and
JRN 499Capstone

3

Students are required to take:

  • a 3 credit career-based internship or experiential team-based learning experience with an internal or external client: COMM 490, DES 437, DES 439, or JRN 495
  • a 1 credit career preparation course: PSY 413 or COMM 399
  • a 4 credit portfolio-based independent study capstone: COMM 493, JRN 498 & 499, or MUS400

Directed Electives (18+ credits)

At least 6 courses from any of the areas

Video and Music for Multi-Media

ART 148Video Art I

3
COMM 127Vlog Studio Production

3
COMM 328Digital Film Production 1

4
DES 499Computer Applications for Graphic/Information Design

3
JRN 340Introduction to Broadcast News

3
MUS 227Principles of Sound Recording

3
MUS 228Audio Mixing and Processing

3

Motion Graphics & Human-Centric Design for Multi-Media

COMM 332Web Publishing

4
COMM 436Streaming Media in Web Publishing

4
DES 265Topics in Design

3
DES 301Digital Storytelling through Time-based Motion Graphics

3
DES 310User Experience Design

3
DES 326Digital Imaging / Motion Graphics II

3

Data Visualization in Multi-Media

COMM 255Visual Communication

3
COMM 431Mass Media and Society

4
COMM 439Social Media Research & Big Data

4
DES 222Graphic/Information Design I

3
JRN 361Data Analysis for Sports Journalism

3
JRN 387Data Journalism and Visualization

3

Emerging Technology in Multi-Media

ART 141Photography I

3
COMM 420Principles of Digital Photography for Convergent Media

4
COMM 457Converging Media

4
DES 4253-D and AV/VR for Graphic/Information Design

3
JRN 345Photojournalism

3
LSC 160Info Exploration in the AI Era

3
DES 465Topics in Graphic/Information Design

3
 

Total Credit Hours: 54